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Team Sky's Jaguar F-Type gets go-faster stripes - and they're rainbow ones

Sports coupé gets makeover as world time trial champion Wiggins goes against the clock at Paris-Nice

It may lack the old Carlos Fandango Super Wide Wheels, but the Jaguar F-Type car that will follow Sir Bradley Wiggins in the prologue of Paris-Nice on Sunday certainly won’t be lacking go-faster stripes – and befitting his status as world time trial champion, they’re of the rainbow variety.

It’s not the first time the sports car from the Team Sky sponsors has been wheeled out in their support, of course; last year, it featured in the Tour de France as well as the Tour of Britain, and while it would be totally impractical in a road stage given lack of storage space and the fact it can only carry two bikes, it works for a time trial.

Wiggins won Paris-Nice three years ago in a season that saw him crowned Tour de France and Olympic Time Trial champion, and while he is targeting a strong prologue performance on Sunday, he will revert to a supporting role afterwards to riders such as Richie Porte and Geraint Thomas.

He’ll ride his final race for Team Sky at Paris-Roubaix next month, so the race, which concludes a week tomorrow with a time trial stage on the Col d’Eze – Wiggins won there in 2012 – is likely to be the last time we see him go against the clock in the rainbow bands before he hooks up with his own development team to start his preparations for Rio 2016.

“Being World Time Trial Champion is a great honour and having an F-Type Jaguar in rainbow colours behind me on Sunday will be incredible,” Wiggins told the Team Sky website.

“I’m sure Jaguar’s design for the F-Type will create a lot of noise among the fans watching the race.”

Mark Cameron, Jaguar Land Rover brand experience director, added: “Sir Bradley Wiggins has been integral to the success of Team Sky, and to the activation of our partnership.

“We felt it important to celebrate his status as World Time Trial Champion in our own unique way. I’m sure the visual impact of the F-Type Coupé in Paris will grab a lot of attention and demonstrate the innovative nature of our award-winning partnership."

As for his own aspirations for the race, Wiggins said: “Paris-Nice is a massive race and I want to ride a good prologue there, not just to do the F-Type proud, but as part of my preparation for the classics.

“After that, I want to have a good, solid week of riding and help Geraint and Richie as they have big aspirations for the general classification. Hopefully we can get one of them into the same position I was three years ago to go for the win.

“That’ll be exciting because it’s a different role for me, and one I’m not used to, and it’ll be great to see them fight it out on Col d’Eze in the time trial.

He added: “I’ll try and have a go there as well, but with my classics training I’m 5-6 kilos heavier than when I won the race, and that’s a huge limiter on what I can do on a climb like the Col d’Eze. It’ll be interesting to see how I compare though."

Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.

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12 comments

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RobD | 9 years ago
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I think it's great, nice to have a little bit of fun in the peloton.
If it helps Jaguar sell a few more cars then that's great for them, and with regards to the car's lack of environmentally friendly credentials I don't think the size of the engine is going to really be an issue at the speeds they go on a stage or TT, besides, Jaguar use a lot more recycled material, particularly Aluminium and have production in Europe, so the pollution miles to build the car are likely to be lower than some of the things other teams are driving.

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notfastenough | 9 years ago
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I bet driving that quick down a mountain pass to catch up to the break would be an absolute hoot.

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fustuarium | 9 years ago
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Shane it didnt seem to help. The near addition of a camera motorbike type-stripe was interesting though!

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The Giblet | 9 years ago
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Sky used the F-type at the Tour Down Under in January on a normal stage. Yes it does not carry many bikes but it is cool and can probably get there faster......

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ianrobo | 9 years ago
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Think it is a valid story but shows how much some teams now really want to commercialise the sport as per Velon ...

Seen this in football with the now grotesque PL and I pray cycling is not going to go down the same route but fear it will.

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ianrobo | 9 years ago
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Think it is a valid story but shows how much some teams now really want to commercialise the sport as per Velon ...

Seen this in football with the now grotesque PL and I pray cycling is not going to go down the same route but fear it will.

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velodinho | 9 years ago
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Stupid car. Completely out of context for the sport of cycling and also when viewed against Sky's purported support of the Rainforest.

Ridiculous to even report on it - unless of course road.cc took a shilling.

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fukawitribe replied to velodinho | 9 years ago
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velodinho wrote:

Stupid car. Completely out of context for the sport of cycling and also when viewed against Sky's purported support of the Rainforest.

Ridiculous to even report on it - unless of course road.cc took a shilling.

Oh good God man - it's an article about a posh support vehicle with a paint-job, get over it.

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Poptart242 replied to velodinho | 9 years ago
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velodinho wrote:

Stupid car. Completely out of context for the sport of cycling and also when viewed against Sky's purported support of the Rainforest.

Ridiculous to even report on it - unless of course road.cc took a shilling.

Bollocks. It's cool. And cycling related.

Given that Jags are the traditional golfers choice, and cycling est la nouveau golf - Jag probably want to sell their cars to people with enough disposable income to, say, buy a Dogma?

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Simon_MacMichael | 9 years ago
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Oh yeah, I can imagine the conversation.

Jaguar marketing exec: "We're going to give you an F-type as time trial support vehicle, it'll be a great piece of PR for us."

Brailsford: "Sorry, we think that's a bit OTT. Can we just stick with the usual Sportsbrake? Oh, and by the way ... we haven't had your signed contract for renewal of the sponsorship yet."

Yeah, that would work  3

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HarrogateSpa | 9 years ago
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I'm not sure this story about car paint should have made it onto a cycling website. The last few paragraphs, looking forward to the bike race, were interesting.

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Jonny_Trousers | 9 years ago
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And who said Sky were overly ostentatious?

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