- News
- Reviews
- Bikes
- Accessories
- Accessories - misc
- Computer mounts
- Bags
- Bar ends
- Bike bags & cases
- Bottle cages
- Bottles
- Cameras
- Car racks
- Child seats
- Computers
- Glasses
- GPS units
- Helmets
- Lights - front
- Lights - rear
- Lights - sets
- Locks
- Mirrors
- Mudguards
- Racks
- Pumps & CO2 inflators
- Puncture kits
- Reflectives
- Smart watches
- Stands and racks
- Trailers
- Clothing
- Components
- Bar tape & grips
- Bottom brackets
- Brake & gear cables
- Brake & STI levers
- Brake pads & spares
- Brakes
- Cassettes & freewheels
- Chains
- Chainsets & chainrings
- Derailleurs - front
- Derailleurs - rear
- Forks
- Gear levers & shifters
- Groupsets
- Handlebars & extensions
- Headsets
- Hubs
- Inner tubes
- Pedals
- Quick releases & skewers
- Saddles
- Seatposts
- Stems
- Wheels
- Tyres
- Health, fitness and nutrition
- Tools and workshop
- Miscellaneous
- Tubeless valves
- Buyers Guides
- Features
- Forum
- Recommends
- Podcast
Strava logo 2016.pngStrava appoint James Quarles as new CEO
Quarles recently served as Vice-President of Instagram and joins Strava as CEO in place of Mark Gainey, who will stay on as Chairman of Strava’s board of directors. He's the second high-profile appointment for Strava from Instagram in the last three months, after Kevin Weil, Instagram's Head of Product, joined as a board member in February.
Strava adds Athlete Posts feature
Strava gets emojis, a big pile of cash and a heavy hitter from Instagram and Twitter on its board
After a 15 month search to find Strava’s new CEO, Gainey revealed the reason for standing down was personal as well as a business decision: “James will add tremendous experience and energy to our team, while also providing me and Michael with more opportunities to focus on strategic initiatives that are vital to the company’s long-term success. As a single father, I am also deeply committed to my family. Bringing James on as Chief Executive allows me to continue to champion Strava's amazing team and community while being a more present dad to my boys.”
What does this suggest for the future of Strava?
Quarles comes in just as Strava roll out their Athlete Posts update, which will allow all users to share stories, photos and various other kinds of content with their followers, evidently to make it a more rounded social platform. This heavier focus on integrating social media into Strava makes their mission clearer – with Strava saying they want it to become “the place where athletes can have everything they love about their sport in one app.”
Although Strava have always put connectivity with other apps and platforms high on their agenda, in my opinion appointing a social media expert as CEO along with creating the Athlete Posts feature is further evidence that Strava ideally want their users to partake in all their social media activities ‘under one roof’, so to speak.
Are you an avid Strava fan? What do you think the future holds for the platform? Let us know in the comments section
Jack has been writing about cycling and multisport for over a decade, arriving at road.cc via 220 Triathlon Magazine in 2017. He worked across all areas of the website including tech, news and video, and also contributed to eBikeTips before being named Editor of road.cc in 2021 (much to his surprise). Jack has been hooked on cycling since his student days, and currently has a Trek 1.2 for winter riding, a beloved Bickerton folding bike for getting around town and an extra beloved custom Ridley Helium SLX for fantasising about going fast in his stable. Jack has never won a bike race, but does have a master's degree in print journalism and two Guinness World Records for pogo sticking (it's a long story).
Latest Comments
- Rendel Harris 14 min 17 sec ago
I agree, he had locked up going in and was sliding out along the barriers anyway. There was a slight contact with the spectator but he wasn't ...
- Mr Blackbird 14 min 12 sec ago
Yesterday evening I received a phone call from a woman, who asked me whether I thought more leverage on my pedals would be helpful. She asked me to...
- Rendel Harris 22 min 29 sec ago
Got sacked for being too liberal and constantly banging on about the benefits of cycling, I believe?
- David9694 1 hour 44 min ago
Imagine writing such a pathetic, victim-ey article in a national newspaper.
- Oldfatgit 7 hours 20 min ago
I got something that'll beat you all .....
- chrisonabike 8 hours 3 min ago
Aggrieved motorists?...
- wtjs 10 hours 1 min ago
The fact that such self driving cars don't BMW/Audi drivers do exist is proof - as if it were needed - that Gods don't exist
- Johnny Rags 10 hours 55 min ago
Wouldn't generalisations about generations be, I don't know, "generationalisations"?
- ErnieC 11 hours 59 min ago
No chance of that ever being a human being.
- Rendel Harris 1 day 8 hours ago
No idea if Cancellara was using a motor or not, I hope not as I greatly enjoyed him as a rider, but the tech was certainly available, I can...
Add new comment
3 comments
Seems the new CEO doesn't even ride a bike: https://www.strava.com/athletes/18580030
This explains a lot.
Perhaps we will get those age group KOMs, and I can delete GPS glitch 1/1 segments or the remove the cock and balls someone drew in a field near my house.
Strava Police arrest this man...
They need to acquire RidewithGPS and integrate that route planning software. Strava's own effort is clunky and has been in beta for ages. RidewithGPS's is ridiculously smooth, it's a must buy for them. Mapping should be core to the Strava experience, and they could integrate it with their segments and segment options, ie. 'Plan route with most hilly KOM's' etc and have cracking visuals pop up as you scroll over the map.
The social media thing is obviously needd for growth - they need to hook users into a community experience. Anyone can export their GPX files en masse and move platform, so they need to build relationships, whether anyone likes it or not, it's what will eventually keep you there. It'll just piss you off temporarily until you adjust. Techies know that. people cry, then adjust. Very few people really quit anything permanently unless there's something just as good around the corner and even if there is, you can bring out a new killer feature later and reel them back.
Strava boss people, if you're listening - give us options. That's how you improve Strava. Options. Checkboxes for all sorts of stuff. The stuff the Strava forums are filled with. Hide Commutes, Virtual Rides etc. Mute options, to mute certain folk, like Twitter. All that good stuff. Do it.