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news
Mini Team Sky (source - Sky Loves Cycling on Facebook).PNGVideo: Mini Team Sky quiz Tour de France stars
Top level professional cycling teams and their sponsors are increasingly turning to social media to engage with fans, particularly before and during big races.
One of the things that has tickled us most during this month's Tour de France has been the Mini Team Sky series of videos posted to Facebook by Sky Loves Cycling.
Her are the mini-me versions of Chris Froome, Geraint Thomas and Ian Stannard quizzing their heroes on how the three-week race went. There's even a mini Sir Dave Brailsford - enjoy.
You'll find more videos in the series on the Sky Loves Cycling Facebook page.
Simon joined road.cc as news editor in 2009 and is now the site’s community editor, acting as a link between the team producing the content and our readers. A law and languages graduate, published translator and former retail analyst, he has reported on issues as diverse as cycling-related court cases, anti-doping investigations, the latest developments in the bike industry and the sport’s biggest races. Now back in London full-time after 15 years living in Oxford and Cambridge, he loves cycling along the Thames but misses having his former riding buddy, Elodie the miniature schnauzer, in the basket in front of him.
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