UK brand Li & Co launch Visijax motion-activated electronic jacket

Looking round and seeing what's going on before you indicate and then doing so works quite well!!

At least I'm still alive!

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Nothing new and still not as effective as sticking your arm out when changing direction ...

It's a great idea, but for the love of god - why does it have to be hi viz yellow? We seem to have a national obsession with the stuff. Surely some marginally more tasteful white reflective strips, or reflective thread would work great without making you like like a giant yellow twat.

Don't see why it shouldn't work on a road bike too - depends on the position of the indicator strip. Judging by the pics it certainly aimed more at the urban commuter, which makes sense too.

An illuminated jersey would be a good idea too - not that I'm knocking simple bands on ankles and wrists - ankle bands should work especially well at catching driver attention.

My only concern with the jacket, just looking at it from the pics is that like some of the early electro luminiescent jackets - the makers concentrate too much on the electrics and not enough on the jacket - to the detriment of breathability and a more fitted cycling cut.

Very nice. But with all due respect, I ride a roadbike now and in the dark, I put white reflector slap bands on me ankles so it makes me a bit more visible as my legs pedal. In the day or night, even at noon, I put amber (dayglo reflective) slap bands on me wrists. When I am going to turn, I stick my arm out to indicate...simple...battery operated jeackets...me ar$3...but enjoy spending your money anyway!

Smooth tar & blue skies

Comrade

This is a good idea, even if at first it only makes drivers pay attention because they haven't seen anything like it. However, I would hope if the company were successful that they would develop a long sleeve jersey version alongside the full rain jacket. Personally, I would only wear a rain jacket in the worst possible conditions because they are just too hot and I think many cyclists take the same view. A long sleeve jersey version would be more suitable for year round use as, lets face it, it doesn't rain every day (although it seems like it now) but it does get dark every day.

sounds promising but the amber indicator lights would need to be sufficiently powerful and indicator-like for a driver to realise that they are actually indicators and respond accordingly. It's not something people are used to see coming from a cycle/ cyclist and could just confuse or be ignored.