First look: New Huez* summer clothing range

London-based clothing company Huez* started out as an urban cycle clothing company, its range spearheaded by the likes of its Daily Chinos and Sports Tailored Jacket, but the release of the new Bleed Print jersey and Starman bib shorts point to a move into the performance cycle wear market.

The brand was created by a pair of cycling enthusiasts with an aim to "create beautiful cycling clothing that blended effortlessly into their everyday lives.” That’s still very much the case with a focus on cycle clothing that is designed to blur the line between on and off bike use, but it has now set out to expand its range to the cyclists that want clothing designed to meet the requirements of longer rides into the hills.

The Bleed Print Jersey (£110) heads up this move. It’s made in Italy using a lightweight and breathable material with cold black sun protection. The fabric has a 4-way stretch to provide a form-fitting shape, with a low cut neck and ultrasonically welded panels.

Five rear pockets provide plenty of cargo capacity and one of them is a zipped waterproof pocket for your phone. There are some reflective details and silicone dots on the waistband and sleeves keep the jersey in place, and mesh side panels for ventilation.

These new Starman Bib Shorts (£130) are a bib version of the company’s previous Starman shorts, and feature the same Italian sourced padded insert, and features differing densities of foam. The bibs are made from an Italian made Lycra fabric with a high compression and constructed with seamless bib straps and leg openings.

The fabric incorporates Coldblack technology which offers sun protection. There’s a radio pocket on the back of the bib straps with a large mesh panel, and there are 3M Scotchlite tabs front and back.

Balancing the demands of commuters and performance cyclists, this Moonrider reflective gilet (£155) is made from a unique fabric sourced from France. The dimpled surface apparently makes the fabric 20% more reflective. The fabric is also windproof and waterproof and the 4-way stretch enhances the fit.

A smart feature is the quick burst YKK zip. It lets you rip open the full-length main zipper in an instant, ideal if scaling a big climb say. Once removed, the gilet can be stored in its own pouch, which doubles up as a zipped pocket when riding. The fabric is expensive and that’s reflected in the price tag, and it’s a limited edition garment too.

We've got these new garments on test so watch out for full reviews soon. More info at http://huez.co.uk/