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OPINION
Bikes to sell cars… Danny MacAskill does it again
Tue, Oct 27, 2009 21:37
2
Interesting Dutch ad for VW, wonder if we'll see it over here? I'm sure we will… and I wonder what it says about how the world views people on bikes? Cool enough to sell cars, in Holland anyway
road.cc's founder and first editor, nowadays to be found riding a spreadsheet. Tony's journey in cycling media started in 1997 as production editor and then deputy editor of Total Bike, acting editor of Total Mountain Bike and then seven years as editor of Cycling Plus. He launched his first cycling website - the Cycling Plus Forum at the turn of the century. In 2006 he left C+ to head up the launch team for Bike Radar which he edited until 2008, when he co-launched the multi-award winning road.cc - finally handing on the reins in 2021 to Jack Sexty. His favourite ride is his ‘commute’ - which he does most days inc weekends and he’s been cycle-commuting since 1994. His favourite bikes are titanium and have disc brakes, though he'd like to own a carbon bike one day.
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Latest Comments
- underworld99 13 min 40 sec ago
Shame as I have a lot of time for him despite his past, the ineos grenadier thing and the pic of him drinking madri with ned on a podcast 🙂 was...
- mattw 33 min 8 sec ago
Been onto the police officer, and she is unable to tell me whether the 'e-bike' was a tandem, a motorbike, a moped or something like an e-Brompton....
- foundryb 42 min 23 sec ago
This is hilarious. The old heads in The Royal Parks will be fuming.
- fenix 1 hour 3 min ago
On the seat tube above the front mech I guess? Are we still calling that the seat tube ?
- hawkinspeter 1 hour 14 min ago
The coroner could easily have recommended preventing vehicles from using the cycle lanes for parking e.g. double yellow lines or bollards....
- OnYerBike 1 hour 20 min ago
Not sure it's entirely fair to infer how well this helmet would score based on other models from the same brand. Both the Imperial testing and VT's...
- Rendel Harris 1 hour 56 min ago
When for the same money (or half that on AliExpress) you can get a CooSpo CS500 with maps and GPS navigation I really can't see who's going to pay...
- Paul J 3 hours 46 min ago
CO rebreathing, altitude camps, and altitude/hypobaric tents are all trying to exploit the same effect: The body producing more red-blood cells in...
- levestane 4 hours 44 min ago
DOT4 is pretty aggresive stuff (nothing melted), mineral oil is probably OK on EPS hemets. I'm surprised this is allowed on planes.
- Hirsute 4 hours 50 min ago
" To be fair it is a completely unsolvable problem…. Like aging, belly button lint, or fascism. "
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2 comments
Yeah, I think it's great too, he can do amazing things on a bike and he deserves the recognition (and the cash) plus I also like the fact that this is a car ad that features much more of a guy riding a bike than it does of the actual car itself.
As a trials (and a road) rider, I love the publicity that it's getting. Danny is doing really well for himself and at long last trials is finally getting the exposure it deserves!