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New website BikeEnvy provides female focus

Site aims to be one-stop resource for women riders

Recent years have seen something of an explosion in products specifically aimed at the female market, whether that be women’s specific frames from the likes of Trek and Eddy Merckx or fashion-oriented cycle clothing from brands such as Ana Nichoola and Cyclodelic, and they’ve now been joined by a new website that aims to provide a one-stop online resource for women riders.

The website, BikeEnvy.co.uk, is the brainchild of cycling journalist Bex Hopkins, who has more than a decade’s experience working on some of cycling’s leading print titles, and herself a former DH and XC mountain bike racer, and road and track cyclist, Jan Birkmyre, who only started riding in 2002 at the age of 35 but has since won a host of World, European and National Masters titles.

Aimed at female cyclists across the spectrum, whether they be mountain bikers or road or track racers, the website promises product reviews, worldwide news, race coverage, hints and tips on health and fitness, routes and social events and a forum driven by the site’s users.

According to Hopkins, “There is a big hole in the online and print publication arena where female bikers are not fully catered for and that is where www.BikeEnvy.co.uk fits in.

“We cover all disciplines and encourage a healthy community and lively forum for discussions where women will feel
comfortable to chat, arrange rides and ask for advice from our experts.”

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